Clean luxury body and home fragrance brand
Clean Beauty Collective

Clean Beauty Collective was struggling with a bandwidth issue navigating multiple ad platforms, they needed additional support in paid media strategy and implementation both for existing products and future new product line launches. The primary goal was to grow their e-commerce sales and their retail sales at Sephora.

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In one year:
  • while simultaneously increasing ROAS by 30%.
  • Contributed to the overall 18% increase in revenue growth by driving 602K website visitors via online advertising.
B2B SaaS online restaurant guest experience platform
Incentivio

Incentivio had previously tried Paid Search Ads in house but they were having trouble achieving results at scale. The business needed a growth strategy and digital media management that would allow it to maximize scheduled demos at their Cost Per Acquisition goal in addition to improving brand awareness.

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After 6 months of management of marketing channels compared to previous 6 months
  • in Conversions while meeting the client’s Cost Per Acquisition/Return on Ad Spend Goal.
International Yoga Teacher Training Retreats and Online Yoga & Ayurveda School
Jai Wellness

The COVID-19 pandemic negatively impacted their business since the majority of their revenue comes from international retreats, which require their customers to travel. In November 2021, travel had picked back up, but they were still having trouble filling up their upcoming December Costa Rica retreat.

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After 3 months of management of marketing channels compared to previous 3 months
  • while simultaneously increasing ROAS by 373%.
  • In a two-week turnaround, we were able to fill the client's December in-person retreat and have been managing the client's Meta and Google Ads since.
  • Since working with Subtly Bold, Jai Wellness has added additional dates for their international retreats from the result of increased demand.

How we work

TESTIMONIALS

"Subtly Bold has been amazing to work with and I am so glad they are on our team. I always know I can trust them and that we will be on the same page. They continue to try new things and work outside the box, which has really helped to boost both our sales on our e-commerce site, and our retail sales at Sephora. They are always receptive to our questions, concerns, and ideas, which makes them truly an incredible partner."

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Carrie Boehler

Director, Integrated Marketing and Ecommerce at Clean Beauty Collective

"What I like most about working with Subtly Bold is what I found lacking in working with other agencies. The personal correspondence, touch and attention to my account gave me the feeling that the team was working as an extension to my staff, despite not physically being here. They let me know where the strategy is working, and where adjustments need to be made, in addition to providing actionable items that get taken care of on a weekly basis. Overall, this has been a very attractive experience for me and I want to keep working with them for as long as I can."

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Vic Rupchian

Head Of Product & Marketing at Icing On The Ring

"Subtly Bold is the expert and they have the right team size that will get you personalized treatment. I feel like we've been getting nothing but the white glove treatment the entire time. The team has been very responsive and most importantly got us the results."

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Yevgen Borodin

President of Charmtech Labs LLC

"Working with Subtly Bold has really helped us to expand our business in a short amount of time. This has allowed us to focus on other areas of our expertise and has reduced our workload which has helped us immensely. The team is thorough and responsive and they care about the work that we do. I look forward to creating more growth with Subtly Bold in the future!"

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Nicole Mahabir

Director of Jai Wellness

"Subtly Bold proves to be an excellent resource for us in the social media space. They can take our vision and current branding and develop creative and consistent designs and social media captions that help us elevate our social channels. They’re responsive, flexible, and a pleasure to work with, and have been crucial in helping our internal team, myself included, gain bandwidth for other projects."

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Madeline Maciagiewicz

Digital Marketing Coordinator Clean Beauty Collective

"Subtly Bold will go the extra mile. I know that I can trust them that if something is not performing, they will cut the budget or they’ll reallocate, or they'll come up with some ways to make sure that we're profitable in the end and that we’re not losing money. So those are things that are really, really important to me and I think important to any business owner."

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Amira Irfan

Founder of A Self Guru

"We were able to launch the different marketing channels we wanted pretty close to all at once. Because the Subtly Bold team is responsive and flexible as an extension of our team, we could do a lot of different testing and make very quick changes with their help. If you’re in a position where you’re looking for some third-party help, particularly in our case around the paid marketing channels, I’d definitely recommend giving Subtly Bold a try."

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Sam Kusinitz

Director of Marketing and GTM at Incentivio